pretty goes with everything!
This Aerie commercial that just aired. yeah, not entirely convinced…
According to Miss Representation, the organization that launched the [#NotBuyingIt] hashtag, women make up about half of the Super Bowl’s audience and they’re more likely than men to tune in for the ads, rather than the game. Miss Representation notes that while they wield more household purchasing power than their male partners, 90 percent of women think advertisers don’t understand them. Super Bowl ads do an especially good job of missing the point by acting as though dudes are the only ones watching.
Learning about the depth of stratification and exploitation can be demoralizing and depressing. However, it is imperative to realize that one can’t attempt to effectively solve a problem unless one understands the problem.